Unraveling Marketing Analytics
“It is a capital mistake to theorize before one has data.” — Sherlock Holmes
3 Reasons Why Cost Per Lead is an Overrated Statistic for Businesses
Many business owners prefer a lower cost per lead so they can generate as many leads as possible based on their limited budget. After all, more leads equal to more sales, right? Not necessary.
3 Things You Should Do to Improve your Digital Ads
It is easy to produce a simple digital ad campaign today. But if everyone knows how to do ads online, how are you going to make sure your ad stands out among the rest?