“Design is Thinking Made Visual”

Nike's tick (or Swoosh) was probably one of the most iconic design in the history. It is not just a logo. ts most fundamental level, the Nike Swoosh represents motion and speed. Or perhaps the most famous slogan of all, "Just do it".

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Reed Tan Digital Marketing Lead Generation Singapore Website Design Social Media Marketing Branding

Featured on Strait Times in 2013, Reed is a battle-tested digital marketing consultant who has years of experiences in lead generation, search engine optimisation and digital advertising. He enjoys culinary and occasionally prepares meals for friends and family.

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March 2, 2021

Nike’s tick (or Swoosh) was probably one of the most iconic design in the history.

It is not just a logo. It has meaning tied to it.

At its most fundamental level, the Nike Swoosh represents motion and speed. Or perhaps the most famous slogan of all, “Just do it”.

Without meaning, a logo is just a visual art.

It has to make sense.

As Oscar-winning filmmaker, Saul Bass once said, “”Design is thinking made visual”.

Design should act as a form of visual communication that appeals to an audience while conveying an idea at the same time.

It has to be simple, easy to interpret and influence what people remember.

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Moreover, it takes a lot more to compress such sophisticated thought-processes into something easy for consumers to understand though a seemingly simple design.

This is extremely important, especially you are looking for website design services.

What do you think? Share with us your thoughts below.

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