Marketing Mechanics

5 Fundamentals of a Successful Business Website

By Reed Tan / November 28, 2020 / Comments Off on 5 Fundamentals of a Successful Business Website

Without a doubt, the first step to re-branding is a revamp of your business website. A mobile friendly website that is responsive is important, but what are the core elements of a succcessful website you should be considering to elevate your brand and your business?

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7 Words You Didn’t Know Were Actually Brand Names

By Reed Tan / October 18, 2020 / Comments Off on 7 Words You Didn’t Know Were Actually Brand Names

When the brand experience starts to integrate into the daily lives of consumers, people will start to use them as verb. But do you know there are some brands which are so intertwined in our lives that we have completely forgotten that they are brand names to begin with.

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3 Things You Should Do to Improve your Digital Ads

By Reed Tan / August 28, 2020 / Comments Off on 3 Things You Should Do to Improve your Digital Ads

It is easy to produce a simple digital ad campaign today. But if everyone knows how to do ads online, how are you going to make sure your ad stands out among the rest?

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“Doing Business without Advertising is like Winking at a Girl in the Dark. You Know What You are Doing, but Nobody Else Does.”

By Reed Tan / May 28, 2020 / Comments Off on “Doing Business without Advertising is like Winking at a Girl in the Dark. You Know What You are Doing, but Nobody Else Does.”

Doing Business without Advertising is like Winking at a Girl in the Dark. You Know What You are Doing, but Nobody Else Does. Steuart Henderson Britt, Famous Psychologist

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How to Bait your Audience with Content Marketing

By Reed Tan / April 3, 2020 / Comments Off on How to Bait your Audience with Content Marketing

Give a man a fish, you feed him for a day. Teach a man to fish, he will come back to your website to buy hooks, baits and fishing rods for life.

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“Every Sale has Five Main Obstacles: No Need, No Money, No Hurry, No Desire, No Trust”

By Reed Tan / February 15, 2020 / Comments Off on “Every Sale has Five Main Obstacles: No Need, No Money, No Hurry, No Desire, No Trust”

Famous author, Zig Ziglar once said, “Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust.” Your landing page must be able to market your products and services well so people will be keen to submit their enquiry.

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Misconceptions of Facebook Marketing

By Reed Tan / January 12, 2020 / Comments Off on Misconceptions of Facebook Marketing

When comes to Facebook marketing strategy, many business owners have a misconception of playing a game of ‘likes’. The truth is having more ‘likes’ does not necessarily translate to a strong brand that generate more sales to your business.

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How to Build a WordPress Website, Step by Step

By Reed Tan / November 4, 2019 / Comments Off on How to Build a WordPress Website, Step by Step

More than 30% of the websites in the world are powered by WordPress. Contrary to popular belief, it is actually not difficult to learn how to build your own WordPress website. In fact, you will only need 15 minutes to set up your wordpress website.

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